Shopify Plus Blog

Get ahead with the latest in e‑commerce and Shopify Plus.
How to Craft Emails To Increase Sales For Your Shopify Store
This article sheds some light on how to create emails that lead to purchases, from best practices for calls to action, design tips and avoiding common pitfalls with images. When helping people with their eCommerce Marketing, I often find email designs...
How to Use Shopify Products & Optimize the Product Page to Increase Traffic
(A Gorgeous, yet detailed Shopify product page from Luxury brand, Pratesi)  Product pages, or Product detail pages (PDP's) are the most important part of your online store; they are where your customers decide what to buy, and when to buy it....
What is Shopify 2.0? Shopify Online Store 2.0 Guide — 2023
In late 2021, Shopify announced the new and improved Online Store 2.0 (OS 2.0) - which is the largest investment in their platform to date. Many merchants are asking themselves: Should I update/migrate my store to Shopify 2.0? With Shopify...
How to Launch and Make Your Shopify Website Live - Updated 2023
Launching your online store on Shopify is an exciting endeavor for e-commerce entrepreneuers. In this guide, we will introduce you to all the necessary steps involved in making your store live and shoppable to the public, quickly and efficiently. Let's...
Top Web Design Trends for eCommerce in 2023
As a Shopify design and development agency, we'd like to think we know a thing or two about web design. Having noticed some new trends taking hold lately, we have put together a compilation of web design trends coming in 2023 to...
Impulse by Archetype Themes — Shopify Theme Review - Updated 2023
A great Shopify theme can help you execute new ideas, new ways to communicate and do business for your brand. In this post, we’re highlighting and providing an in-depth review of one of the best Shopify themes we have come across...
Sunday Riley's Shopify Plus Website | Beauty eCommerce Design
Beauty Shopify Website Design Sunday Riley, the globally renowned beauty brand, needed help optimizing their eCommerce site in time for the fall season. Working closely with the eCommerce team, our goals were to increase sales and conversion rates by redesigning key...
How to Add Upsells to Your Shopify Store + The Best Upsell App
If you operate an eCommerce brand, you probably care a lot about your average order value, or AOV. If not, you should. Upsells increase AOV. They can also help move excess inventory/ Upsells can exist on product detail pages, encouraging customers to buy in quantity, add accessories, or purchase bundles instead of single products.
Best Shopify Apps to Customize and Personalize Your Products in 2023
With a true wealth of apps in the Shopify App Store, you have so many options for extending your product pages’ functionality. Sometimes you need to let your customers customize a product before checkout. Maybe you offer monograms or need...
Shopify Theme Review — Expanse (2023)
Choosing a theme from the Shopify Theme Store can seem like a daunting process for merchants — it just may be the most overwhelming purchase for your new online business. Choosing the perfect theme is more complicated than just falling in love...
The Best Way to Add Tabs to Shopify Product Page
Product pages are the most important part of your online store, and vital for web designers when designing the product page. They’re where customers decide what to buy, and when to buy it. Product pages have 3 jobs, in this order:...
How to Make your Shopify Store ADA Compliant
Commerce moves exponentially towards a digital space every day. Having an online business space comes with many of the same responsibilities of having a physical brick-and-mortar space. One large one is making your website ADA-friendly. Shopify merchants are increasingly learning...
How to Increase the Conversion Rate of Your Shopify Website
In order to build a successful brand in today’s e-commerce landscape —merchants need to possess empathy, hospitality, service design, anticipation and know their audience. The best way to improve your conversion rate is to listen to your customers needs. Research, measure, and experiment. The...
New Website Launch: Galerie Perrie
Exhibea unveils its new brand identity for Galerie Perrie, the Web's only professionally curated collection where anyone can buy art online from the comfort of home.   With Galerie Perrie’s visually astute audience of collectors, gallerists and art enthusiasts in mind,...
10 Klaviyo Workflows For Your Shopify Store
From influencer marketing, SMS text messaging, to chatbots and AI, the way companies communicate with their customers has changed dramatically in recent years. Despite all these developments, you simply can't beat good old-fashioned e-mail marketing. After all, did you know...
Website Design & Development for Sporty & Rich
Sporty & Rich began in 2014 as a mood board for life. To put it simply, it is the juxtaposition of sport and luxury — two worlds that we admire and connect with.  Focusing on timeless design, ideas and products...
What Apps Do I Need for my Shopify Store?

When running your eCommerce business with Shopify, adding apps can be expensive, but they can add so much value to your online store. We set out to build a list of Shopify apps that can propel growth while communication brand vision.
Home Decor Shopify Website | Reinvigorating Anaya Home
Anaya Home is a direct-to-consumer home decor brand that infuses Ayurveda philosophies into your modern lifestyle starting at home. Exhibea developed a brand identity using Gt Alpina, described as a “workhorse serif with a twist” and features a distinctive top-heavy lowercase. It’s combined...
6 Tactics to Make Your E-Commerce Store More Profitable
Brands are struggling with fresh pressures on their bottom lines as online revenues reached new heights in the pandemic. Here's how they can hold costs down, from smart inventory distribution to bundling items.
How To Handle E-Commerce Returns
The average e-commerce returns rate is higher than that of physical shopping, almost 30% of purchases are returned. How you handle returns, however, can make a huge impact. Most importantly, it’s about having a transparent returns process. Many of our Shopify...
Black Friday eCommerce: 4 Strategies to Get Your Shopify Site Ready
Preparing your Shopify website for Black Friday and Cyber Monday is often a daunting task for merchants. We've compiled four strategies e-commerce websites should adopt to provide the best experience for their customers and prepare their brand for this holiday...