Website Design for Luxury & Prestige Beauty Brands

Exhibea designs and builds Shopify websites for prestige beauty brands — at the level of the best in the category, without the six-figure agency invoice. If you run a luxury beauty, skincare, or fragrance brand, your website is your flagship counter. We build it to that standard.

The standard: prestige beauty's best websites

Look at the brands leading prestige beauty right now — the top shelves at Sephora: Merit, Rhode, Sunday Riley, Augustinus Bader, Rare Beauty, Charlotte Tilbury, Tatcha, Drunk Elephant, Glow Recipe, Summer Fridays, Westman Atelier, Ilia, Kosas, Saie, Tower 28, Glossier, Dr. Barbara Sturm, La Mer, Biossance, Haus Labs. Their websites share a discipline: restrained design, fast pages, editorial photography, shade and routine finders, and a checkout that never breaks the spell. That is the caliber of website we build. Most of these brands run on Shopify — and so should yours.

Why pay six figures elsewhere?

The big-name agencies — Vaan, Domaine, By Association Only — build beautiful beauty sites and charge $150K–$500K+ to do it, with layers of producers and months of process. Exhibea delivers the same caliber of design and Shopify engineering at a fraction of that, because you work directly with the creative director and the developers — no layers, no markup on headcount. Over 12 years serving luxury brands. Brands scaled from $5M to $50M+ annually. Featured in Vogue.

What we build for beauty brands

• Full website design and Shopify build. Custom, not a templated theme with your logo on it.
• Product pages that convert. Ingredients, routines, clinicals, before/afters, shade finders, and reviews — structured so they sell.
• Subscriptions and replenishment. The economics of beauty are in the second order. We build the flows that drive it.
• Bundles, sets, and gifting. Routine builders, value sets, and holiday shops.
• Brand and content. Art direction, editorial pages, and the visual system that carries from the site to the unboxing.
• SEO and AI discoverability. Structured data and content so your products surface in Google and in AI recommendations.

Why Exhibea

We're a Los Angeles luxury Shopify agency. Beauty, fine jewelry, and fashion are our world — categories where presentation is the product. See our beauty work and our beauty ecommerce services.

Frequently asked questions

How much should a luxury beauty brand spend on a website?

Less than the big agencies charge. Marquee agencies quote $150K and up for prestige beauty builds. Exhibea delivers that caliber for a fraction, because you work directly with the people doing the work. Most projects land in the five figures.

What platform do prestige beauty brands use?

Shopify, overwhelmingly — including most of the top brands at Sephora. It handles subscriptions, bundles, international selling, and peak traffic, with the best checkout in commerce.

What makes a beauty website convert?

Clarity and confidence: fast pages, honest product education, shade and routine finders, strong reviews, and frictionless checkout. Beauty shoppers compare — the site that answers questions best wins the basket.

Can you redesign our existing Shopify store?

Yes. Many beauty brands come to us with a store that works but doesn't feel prestige. We redesign on your existing Shopify foundation — no replatforming needed.

Do you work with emerging beauty brands or only established ones?

Both. Launching brands get a site that looks established from day one. Established brands get the upgrade their shelf position deserves.

Build your flagship

Book a call or email hello@exhibea.com.